New in 2009: Your exhibition for travel experience worlds.
The trend is towards individual holiday planning, differentiated according to people’s life situation, gender, subject interests, etc. The new demand aspects are wellness and health, relaxation and personal development, sport and games, culture and nature, leisure and luxury, and fun and happiness. The new few years will be characterized by individualization – division at times, into very different target and style groups.
This means that demand is becoming more diverse and more selective. The number of travel offers must therefore also increase and take account of holiday-seeking individualists in different ways. The more individual, the more topical: from wellness holidays to exotic travel destinations.
It is necessary in this case to provide guidance, arouse emotions and create an exhibition which becomes an experience world. Your Business Advantages



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Health, wellness & beauty: Riding on the wave of wellness.
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Sun, activity holidays & sea: Bathe in new stories of success.
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Cities & cultural sites: Cologne is your place of success.
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Training & further education: Get to know the trends of tomorrow.
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Hiking, trekking & nature: Follow the current hiking movement.
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Camping & caravanning: Make your business mobile.
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Countries & regions: Hit the taste of your customers.
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Diving: Discover new perspectives for your business.
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Winter & sports holidays: Reach new heights with your business.
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Cruises: Benefit from the boom on board.
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Wine & culture: Enhance your business with offers of indulgence.
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